Certificate in Social Media and PR

Graduates from our media courses have progressed on to Higher Education achieving both undergraduate and postgraduate degrees. Graduates have also gained employment in all areas of the creative media industry as news reporters, feature writers, radio presenters, radio producers, news editors, content creators, podcast producers, sports journalists, radio presenters, public relations practitioners, newspaper editors, advertising copywriters and other exciting media careers.

Certificate in Social Media and PR

The Course will teach learners the fundamental skills in Social and Digital Media, as well as web design and Entrepreneurial skills.  It will be underpinned by very practical applications including Marketing and Public Relations. Students will study up to date content in topical areas such as marketing research, marketing planning, promotional methods, social media marketing, search engine optimization, digital advertising, and effective public relations.  Students will be eligible to apply for progression through the CAO to various Business and Marketing courses including TU Dublin, IADT and NU Maynooth.


Key Information
QQI Level 5
1 Year
Full time
QQI Level 5 Award 5M5048
September 2022 - May 2023
Course requirements
  • Applicants should have Leaving Certificate standard or equivalent
  • Mature Applicants welcome
  • All applicants whose first language is not English will be tested at entry
  • Use of a computer / laptop and Wi-Fi is desirable
Course modules
  • Advertising
  • Communications
  • Digital Marketing
  • Public Relations
  • Media Analysis
  • Writing Skills
  • Web Authoring
  • PPD/Work Experience
  • Word Processing
  • Maths (Optional)
  • European Language (Optional)
Education Progression

QQI Level 5 Award holders are eligible to progress onto Rathmines College’s Level 6 Advanced Certificate in News and Media in the Digital Age or to the Level 6 Advanced Certificate in Business. They can apply to a wide variety of Higher Education colleges see www.cao.ie and www.qqi.ie. Graduates meeting the specified criteria (Distinctions in 5 nominated modules) may apply for progress to DCU, TU Dublin and IADT Degree Programmes in Communications and Journalism.

Work Experience

Work experience is an essential part of all our programmes. The College assists students in finding suitable work placements and monitors and assesses their performance in the work place.

Students working on assignments

Career Opportunites

This course will teach students the fundamental skills of working with social media or public relations. Students can set up their own social media blog or decide to progress into a marketing or public relations department. The course will be underpinned by very practical applications to include web design, marketing as well as entrepreneurial skills.


Rathmines is a college of opportunity and gives students a clear vision
Collins Melekwe
Course Fees
QQI Exam Fees
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